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Sales12 min read
Personalisation - an efficient way to stand out among other B2B email marketing campaigns
Sales5 min read
A different approach to finding contact details of your customers
Sales35 min read
The Complete Guide to Building Your List of Prospects to email marketing Contact - GlobalDatabase.com
Sales5 min read
Finding Leads Online: 6 Ways to Gather Company Data
As more data is available online, we've summarized 6 ways you can collect free company information.
There are of course more ways to get data from internet, but these six ideas can be used by anyone who wants to get detailed company information.
Sales8 min read
How can Global Database integration with Salesforce boost the quality of your leads
Salesforce can definitely kick-start the growth of your business or augment your current sales. Integrating the CRM system with a company directory such as Global Database can contribute to this process even more.
Sales11 min read
B2B E-Commerce: To Ignore Or Not To Ignore
B2B e-commerce has evolved and is experiencing a state of continuous rapid growth. Various industries continue to analyze and foresee the financial impact of allowing customers to do purchases online. This article allows seeing what benefits and drawbacks you can expect before going forward with implementation.
Sales
How Can Wholesalers Find and Contact New Leads: Business Intelligence to the Rescue
Building new trade relationships for either manufacturers or wholesalers has long become more of a protracted process, with complex steps towards mutual trust. This article reveals the ways to step up your lead gen strategy with the help of business intelligence.
Sales10 min read
B2B Opportunity Costs: The Trade-Offs of Not Using Company Intelligence Today
Considering the uncertainties that could unfold, it is hard for businesses to choose what should be a priority and what should come as a second option. This is what today’s article is about - understanding the costs of the decisions you take today.
Sales5 min read
How Has BI Affected B2B Sales and What to Expect in 2020
Today successful B2B sales are based on BI, from the performance of particular sales reps and sales team to marketing and sales campaigns and the supply department efficiency. Your sales team is fully informed and ready for everything, thus passing the seven stages of the traditional sales process with better results.
Marketing
Best Workout Routine to Run for Your Prospects’ Inbox Space in 2020
Many attempts have come forward to dissuade the rise of email. However, it still stands as the main channel for B2B email marketing campaigns and will do so in 2020 too. Here are the main aspects and trends of B2B email marketing to consider in 2020.
Marketing
How to create an email drip programme
The modern buyer is both better able, and better equipped, to conduct their own pre-sales research. Which means that high pressure sales techniques no longer work
Marketing
Tired of GDPR Misinformation? Here’s the first part of the Biggest GDPR Myths Busted.
Although the GDPR comes into effect next month, there's still a large gap in knowledge around the topic, and the vast amounts of rumours and mixed messages aren't helping. We decided to bust the most prominent myths.
Marketing
How to Generate B2B Leads from Facebook Lead Ads
While the majority of companies have heard of Facebook's Lead Ad program, and the more marketing-savvy ones have played around with it, it still hasn't taken off in the business world. Today, we'll explore exactly how to generate B2B Leads from Facebook's Lead Ad program
Marketing
Sorting GDPR Facts from Fiction: More Myths Busted!
One of the biggest challenges for businesses looking to prepare for GDPR is the large amounts of misinformation being spread online. In this concluding part of our myth-busting series, we fact-check more of the most common topics around the EU general data protection regulation 2018.
Marketing
5 Steps for Strategic Planning: A Proven Guide to Successful Business Growth
I’m sure you as a businessman already have an impressive bunch of “will-definitely-work-out” ideas and to-do lists, waiting for their turn to be applied. Most likely you have too many projects and ideas and only one problem - how to get them all done at the highest possible level. But it’s clear as day that you ought to stop generating theoretical plans, finally choose one of them and finally implement it most efficiently.