Our Blog
Sales7 min read
9 Ways B2B Companies Can Benefit from Black Friday
Regardless of your activity type - producer, wholesaler or retailer, Black Friday is the time to seize the moment to harvest results on the long-run.
Sales10 min read
B2B Opportunity Costs: The Trade-Offs of Not Using Company Intelligence Today
Considering the uncertainties that could unfold, it is hard for businesses to choose what should be a priority and what should come as a second option. This is what today’s article is about - understanding the costs of the decisions you take today.
Sales8 min read
How to Build the Perfect List of IT Executives
Putting together a list of contacts to target is vital for your business, and should be a priority for your marketing strategy no matter how large or small your business is. But how do you find the right people in order to reach out to?
Sales15 min read
What is Data Quality and Why is it Important for Your Business?
Ensuring the data is accurate and up to date is important wherever it's being used. Today, there is no type of organisation or business that is completely untouched by data. With complex and large volumes of information being used for a multitude of purposes, the role of data quality is bigger than ever.
Sales5 min read
How to Convert Website Visitors into Newsletter Subscribers
When we talk about a content marketing funnel, we are usually thinking about using valuable, engaging content to push potential customers towards making a purchase. However, this is often not achievable
Sales6 min read
The Power of Business Intelligence - Why retailers love BI
Despite the e-commerce growing fast and taking more and more of the physical retail sales share, bricks and mortar retailers can still stay competitive. Do you wonder what the secret sauce of their success in the modern world is? Learn why BI is the driver of great decisions, and how can retailers benefit from it by using the comprehensive data and detailed analytics BI can provide.
Sales5 min read
Considering Buying Contact Lists? Read This First...
While there have been plenty of blogs published on the subject of company databases becoming obsolete and outdated, the fact remains that they are still a widely-used tool in sales and marketing.
Sales7 min read
How to Identify Your Buyers' Persona Profiles
The term 'buyer persona profile' may be relatively new in the grand scheme of things, but don't fall into the trap of thinking that it's all a pointless fad that will fade into marketing obscurity in a few years.
Sales7 min read
How To Increase Your Sales in Q4 and Close the Financial Year Successfully, Using a Business Intelligence Platform
In this case study you’ll discover how some of our clients overcame their Q3 difficulties and increased sales during the Q4 of 2017, all using proven techniques in combination with the verified data that the Global Database platform provides.
Sales5 min read
A different approach to finding contact details of your customers
Sales managers are the driving force behind the majority of companies, but they can only do an effective job when they have the right tools - and this includes direct email addresses and phone numbers for potential leads
Sales5 min read
Finding Leads Online: 6 Ways to Gather Company Data
As more data is available online, we've summarized 6 ways you can collect free company information.
There are of course more ways to get data from internet, but these six ideas can be used by anyone who wants to get detailed company information.
Sales5 min read
How to make 2017 your best year yet
As is their job, shareholders demand year-on-year sales increases to prove the ongoing health of your business. So here’s what you need to do if you’re serious about making 2017 your best year yet.