Sales & Marketing

Solari di Udine - Optimizing Business Development with Global Database

by Nicolae Buldumac
· 25/09/2024 13:37 · 3-5 min read
Solari di Udine - Optimizing Business Development with Global Database

Solari di Udine - Optimizing Business Development with Global Database 

Company Overview: Solari di Udine is a leading provider of industrial clocks, signage systems, and public information displays, recognized for delivering innovative solutions across transportation, logistics, and other key industries. The company has a long-standing reputation for excellence and a forward-thinking approach to business development. 

Challenge: Solari di Udine sought to enhance the effectiveness of their Presales team by improving their prospecting process and deepening engagement with existing clients. The team faced difficulties in efficiently filtering relevant prospects and lacked collaboration tools to streamline their work across the sales department. Additionally, they wanted to optimize their outreach efforts by integrating prospecting directly into their day-to-day browsing experience on websites and LinkedIn. 

Solution: To address these challenges, Solari di Udine partnered with Global Database, receiving tailored tools and support to transform their business development strategy. The solution included: 

  • Filtering Italian Companies by Region: The Presales team was able to filter companies by specific regions within Italy, allowing them to target prospects that aligned with their geographic focus. 
  • Saving and Sharing Lists: The platform enabled the team to save these filtered lists, making them accessible across the entire Presales team. This facilitated better collaboration as team members could work on the same lists, ensuring a coordinated effort in engaging potential clients. 
  • Web Extension for Browsing and LinkedIn: Solari di Udine made full use of Global Database's web extension, which provided instant company and contact information while browsing websites or LinkedIn profiles. This feature streamlined their workflow, allowing them to gather valuable insights on potential clients without leaving their current browser window. 
  • Training for Enhanced Use: In addition to the data tools, Global Database provided training for the Presales team on how to fully leverage the platform’s capabilities, ensuring they could prospect efficiently and integrate the data into their outreach strategy. 

Results: With Global Database’s solutions, Solari di Udine saw significant improvements in their business development efforts: 

  • Increased Prospecting Efficiency: The ability to filter companies by region and save shared lists made it easier for the team to organize and focus on high-potential prospects. This boosted their efficiency in targeting relevant companies. 
  • Enhanced Collaboration: By sharing prospect lists across the team, Solari di Udine improved internal coordination, ensuring everyone worked from the same data and could contribute to ongoing efforts in a unified manner. 
  • Seamless Data Access: The web extension provided quick access to company and contact information while browsing websites or LinkedIn, allowing the team to gather actionable insights without disrupting their workflow. This integration significantly enhanced their outreach capabilities. 
  • Stronger Client Engagement: With detailed data at their fingertips, the team could engage with potential clients in a more informed and personalized way, strengthening relationships and increasing conversion rates. 

Conclusion: Solari di Udine’s partnership with Global Database has been a game-changer for their Presales team. By empowering the team with advanced data filtering tools, seamless collaboration features, and real-time insights through the web extension, Solari di Udine has optimized their business development process. This collaboration has not only increased their prospecting efficiency but also positioned the company for sustained growth in the long term, as they continue to leverage these powerful capabilities to connect with the right clients and drive results. 

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