In the ever-evolving landscape of digital marketing, one tool continues to reign supreme - email marketing. Despite the emergence of various marketing channels, email remains a steadfast and highly effective way to connect with audiences. Its adaptability, personalized outreach, and unmatched ROI have kept it at the forefront of marketing strategies.
As we delve into 2023, it's crucial to acknowledge the companies that are driving the email marketing industry forward. These organizations have not only weathered the challenges of the past year but have also thrived, pushing the boundaries of what's possible in email marketing.
Our journey through the top 15 email marketing companies by revenue promises to be illuminating. We'll explore their innovative approaches, groundbreaking technologies, and the impact they've had on the marketing landscape. These companies are not just service providers; they are enablers of engagement, architects of brand loyalty, and masters of the inbox.
1. Movable Ink ($104.8M)
In a world where individuals expect businesses to understand and cater to their unique desires, Movable Ink empowers businesses to capture attention through creativity. Recognizing that people now have more choices than ever, Movable Ink helps companies stand out in a time-sensitive and competitive landscape.
2. Keap ($100M)
Keap was founded in 2001 by entrepreneurs driven by a vision of independence and innovation. In the early days, they faced numerous challenges, doubts, and naysayers suggesting they find "real jobs." Through perseverance, they gained invaluable lessons and developed a deep affinity for fellow entrepreneurs and a strong aversion to small business failure. Despite the tough journey, they discovered that freedom and success are achievable with the right mindset and systems, shaping Keap into a business dedicated to supporting other entrepreneurs.
3. Sitecore ($100M)
Sitecore is a premier provider of end-to-end digital experience software. Their SaaS-enabled, composable platform empowers brands to create unforgettable customer interactions.
4. ActiveCampaign ($60M)
They empower small teams to drive big business success with their essential platform for intelligent marketing automation.
5. ConvertKit ($53M)
They are more than just a software company; they are committed to helping you grow your business through effective email marketing.
6. iContact ($50M)
iContact was created to simplify email marketing. Their easy-to-use tools enable users to grow their audience, design beautiful emails, personalize messages, and automate communications effortlessly.
7. Rise Interactive ($37.5M)
With a rich background in digital media, analytics, and customer experience, Rise has joined forces with Quad, a global marketing experience company, to challenge the status quo and redefine the future of integrated marketing. As a full-service media agency, Rise operates at the speed of opportunity, driven by passion, inclusion, and understanding. They cultivate a culture of positivity and perseverance to lead the way in the evolving media landscape.
8. DMi Partners ($37.5M)
DMi Partners is dedicated to driving real online business growth for its clients, confidently betting their own profitability on achieving success for them.
9. Campaign Monitor ($33.2M)
Where relationships take root, Marigold's approach to Relationship Marketing stands apart from one-size-fits-all marketing technology companies. Their solutions are tailored to your specific size, industry, and maturity, providing the technology and expertise needed to nurture relationships that drive business growth, from customer acquisition to engagement to loyalty. Supported by a team of strategists offering insights into industry trends and performance, Marigold ensures you can maximize ROI at every stage.
10. BombBomb ($18M)
BombBomb simplifies the process of recording, sending, and tracking video messages, enabling users to connect with others on a more personal level. Their platform facilitates the sharing of ideas, reduces the need for meetings, and fosters stronger relationships. By integrating BombBomb into your CRM or helpdesk, you can leverage the power of video communication at scale.
11. Stensul ($15.4M)
The Stensul Marketing Creation Platform™ significantly decreases creation time by up to 90%, allowing teams to allocate more attention to enhancing campaign performance. Stensul facilitates streamlined collaboration and simplifies the creation process for all marketers, empowering them to develop marketing assets that yield stronger results. Compatible with all leading ESPs/MAPs, workflow platforms, image libraries, live content, link tracking, and messaging platforms, Stensul is trusted by top brands like BlackRock, BMW, Cisco, Demandbase, Equifax, Thomson Reuters, and Yahoo to address their most challenging creation needs.
12. Knak ($13.2M)
Knak is the pioneering no-code campaign creation platform designed specifically for enterprise marketing teams. It accelerates time-to-market while providing marketers with the freedom to unleash their creativity.
13. Cordial ($10.7M)
Cordial specializes in automating billions of data-driven, cross-channel messages to establish lifelong connections with customers for top-tier companies.
14. SendPulse ($4.5M)
SendPulse is an all-in-one automation platform renowned for its expertise in email, SMS, and chatbot marketing. It provides a comprehensive toolkit for creating landing pages, developing online courses, and managing everything through a free CRM.
15. Ignite Visibility ($4.3M)
Ignite Visibility is a leading online marketing agency renowned for its unwavering commitment to delivering the highest level of customer service in the industry. They prioritize building mutually beneficial, long-term relationships with clients, crafting custom solutions tailored to meet each client's unique business objectives.
